Michel Zubenica is CEO of Winning Strategy, a consulting and political intelligence firm focused on European affairs, geopolitical analysis and strategic communications. He advises companies, investors, and think tanks on political and economic developments across Europe, with a particular focus on the Western Balkans and the evolving geopolitical landscape. His work is centered on strategic forecasting, political risk assessment, election campaigns, and regional policy trends, helping organizations navigate complex political environments and emerging strategic challenges.